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Giving your customers something for free goes a long way to making them buyers. This doesn’t mean you have to give them a gift or something physical. Informative written articles on a webpage can serve the same purpose! Text content on a web page has two main purposes. It allows you a chance to engage your customers into conversation without ever meeting them. Text also is what a search engines see and ranks you accordingly on your relevancy on a particular keyword or phrase. Proper written copy… Continue

By: Brent Vinthers, Marketing Consultant
All of the experts in my field including us tend to forget that not everyone out there in the world knows what these acronyms stand for. Further even people that know what they stand for don't really know exactly what the purpose of programs fo… Continue

First thing to consider is the fact, are they a designer or a developer? Designers are great at making banner ads and graphics of any kind but lack the ability to create an overall project. Developers consider much more when attempting to start a project. They consider your target market, what other businesses in your industry are doing and the unique characteristics that make your business different from the rest. A developer takes this information into consideration when laying out the website… Continue

If you look at the market place today it is increasingly moving from the typical bricks and mortar business to the online arena. One of the biggest surprises to me was the flower industry. You would think, like produce that we buy from the grocery store, people would want to hand pick their flowers and plants to get the best looking and healthiest of the bunch. Well that just isn't the case as many flower shops have found out. Many flower business owners I have talked to say that a good portion… Continue