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George Torok
  • Burlington, Ontario
  • Canada
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George Torok added a blog post
Your Branding might be killing your business Beware of the branding zombies. They regurgitate meaningless mantras like "branding is good", "you need a brand" and "we can help you develop your brand." These creatures only want your life blood. Unf...
on Friday
on Friday
Persia is open for business - despite what the mass media says.
on Friday
Congratulations George!
October 5
It was a success. Over 50 people registered and nearly that number attended this seminar at the Bay Gardens Funneral Home on Rymal Road in Hamilton
October 2
George Torok added an event
How to Radiate More Confidence than You Feel at Teleseminar - call in to listen
October 22, 2009 from 3pm to 4pm
Almost every speaker faces the challenge of how to appear to be better than you feel. The answer lies not in talent but in understanding and using the techniques of powerful presenters. This program will reveal the secrets of how to look and sound...
October 2
George Torok added a blog post
News Release: For Immediate Use How can volunteers get more done in these tough times? Teach them to fish. Hamilton, ON - September, 2009: Charities and nonprofit associations are invisible victims of hard times. Why? Because failed fund raisers ...
September 1
Thanks for sharing George.. and good audience shot!!
August 30
George Torok added a blog post
Drink Water Before you give a speech, deliver a sales presentation or make phone calls - drink one to two glasses of water. It lubricates your vocal chords, helps your voice and gives you needed fluids that you lose while speaking. Lukewarm wate...
August 25
George Torok added a blog post
The Nine Presentation Sins - And how you can avoid them Presentation Sin 1: Wasting time Start on time and finish on time. Presentation Sin 2: Boring your audience Give them the key points that they can digest. Don’t read your speech. Package t...
August 23
Carolyn, I believe that there is another form of insurance and that is self insurance.
August 22
George Torok added an event
Presentation Secrets for NPOs at Bay Gardens, Community Rooms
September 14, 2009 from 9am to 10:30am
Presentation Secrets for NPOs Volunteers, executives and staff of non-profit organizations are invited to attend this special 89-minute presentation skills clinic Be on time - you don't want to miss a minute! In these tough times communication s...
August 22
August 19
"Show me the monet!"
August 13
August 12
George Torok added a blog post
If it's rare - it's more valuable A painting by the French impressionist, Claude Monet, recently sold for $80 Million US. I'm not that big a fan of Monet so I'm sorry that I wasn't the seller. There is a marketing lesson we can take from that ...
August 12

Profile Information

What is the name of your business?
Power Marketing
What is your main business telephone number?
905-335-1997
What business are you in?
I help small and medium sized businesses gain an unfair advantage over the competition.
What is your main website address?
http://www.Torok.com
What is your Blog address?
http://www.GeorgeTorok.com
Tell us more about yourself
George Torok is the co-author of the national bestseller, Secrets of Power Marketing. It is the first guide to personal marketing for the non-marketer. The book is published in seven countries.

As host of the weekly radio show, Business in Motion, George Torok has interviewed over 400 business leaders.

He has written and published over 350 articles and is published in at least 12 other books. As an expert on marketing and communication skills he is interviewed and quoted in the media often- including print, radio and TV.

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George Torok's Blog

George Torok

The Branding Fallacy

Your Branding might be killing your business

Beware of the branding zombies. They regurgitate meaningless mantras like "branding is good", "you need a brand" and "we can help you develop your brand." These creatures only want your life blood. Unfortunately these zombies don't look like the ones in Michael Jackson's Thriller video. They look like you and I. They call themselves branding consultants, marketing agencies or graphic designers. And they try to sell you snake oil remedies.

It's time… Continue

Posted on December 3, 2009 at 8:07pm —

George Torok

How can volunteers get more done? Teach them to fish.

News Release: For Immediate Use

How can volunteers get more done in these tough times? Teach them to fish.

Hamilton, ON - September, 2009: Charities and nonprofit associations are invisible victims of hard times. Why? Because failed fund raisers and declining memberships don’t grab attention. It’s tough to compete with employee layoffs and business bankruptcies.

Charities and associations need to do even more with less just to hold their ground. They need to deliver their message with g… Continue

Posted on September 1, 2009 at 5:07pm — 2 Comments

George Torok

Practical Public Speaking Tips



Drink Water
Before you give a speech, deliver a sales presentation or make phone calls - drink one to two glasses of water. It lubricates your vocal chords, helps your voice and gives you needed fluids that you lose while speaking. Lukewarm water is best. Cool water is OK. Ice… Continue

Posted on August 25, 2009 at 3:30pm — 1 Comment

George Torok

Nine Presentation Sins

The Nine Presentation Sins - And how you can avoid them


Presentation Sin 1: Wasting time
Start on time and finish on time.

Presentation Sin 2: Boring your audience
Give them the key points that they can digest. Don’t read your speech. Package the information with your voice, body language and style to make it interesting.

Presentation Sin 3: Lacking passion
Believe in your message and let them… Continue

Posted on August 23, 2009 at 3:30pm —

George Torok

Make it Rare to be more valuable


If it's rare - it's more valuable

A painting by the French impressionist, Claude Monet, recently sold for $80 Million US. I'm not that big a fan of Monet so I'm sorry that I wasn't the seller.


There is a marketing lesson we can take from that sale. One of the reasons that paintings of the deceased masters are selling for such astronomical prices is that the masters are d… Continue

Posted on August 12, 2009 at 2:00pm — 1 Comment

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At 6:14pm on August 19, 2009, Carolyn Moshtagh said…
Welcome to Business in Burlington . I am starting a group that meets once a month on a Monday and would like to invite you. Please see the events page as I posted the info.
At 4:17pm on March 12, 2009, James Burchill said…
Yup, BNG is a special place indeed... but I'm biased since I'm this years President ;-) Your stickers are still on the card display - LOL. Talk about extended free marketing.
At 4:03pm on March 12, 2009, Peter Mitchell said…
Hi George,
Loved your short video "This goofy guy is who I am" - In business and life we really do have to be "WHO WE ARE" - There are too many professionals out there trying to "Fake It Till You Make It" mindsets.

Peter
http://www.sendoutcards.com/pmitchell
At 3:50pm on March 12, 2009, James Burchill said…
Hello George, welcome to the site. It's great to see you here. I think you might find some of your old BNG members here as well.
 
 

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